Expanding your customer base is important to any food or farm business that sells directly to consumers. One way to make your farm or business accessible to more customers is by accepting Supplemental Nutrition Assistance Program (SNAP) benefits distributed via the Michigan Bridge Card. Accepting SNAP creates a win-win opportunity for your business and the health of your community. You can expand your customer base and increase revenue for your business while at the same time increasing access to fresh, nutritious, local food for residents of your community.